Reads

The Power of Play, Retail Loyalty & Family Insights

Welcome to our blog! Discover our latest updates about loyalty in grocery retail and insights on kids and families. Learn more about the power of play in loyalty campaigns around the globe.

10.10.2023 | campaigns

Click, click: Tuš Bricks Launches in Slovenia

Discover our latest loyalty program in partnership with Tuš. Our Bricks are back in the supermarket to bring the Brick's magic to Slovenian families and teach them all about the supermarkets of the future.

Read more news
and articles.

Discover all about our lastest supermarket loyalty campaigns and how they brought grocery retailers and families closer together.

Keep updated with the newest trends in loyalty, retail and consumer insights. Stay in the know with our innovations and how they allow kids and families to play to grow!

Wondering what we are up to? Keep an eye on our latest news to learn more about loyalty, retail & consumer insights. Don't miss a thing!

Get smarter with UNGA. Read the most relevant tips and insights shared by our experts and stay in the know.

22.06.2023 | research

Captivating Generation Alpha: Connect with Tomorrows’ Shoppers

Dive into the world of Generation Alpha and uncover strategies to captivate their attention, meet their needs, and embrace their values. Stay ahead of the curve by engaging with this empowered Generation and pave the way for long-lasting connections with tomorrows' shoppers.

10.05.2023 | innovation, research

Why Seedling Kit Collectible Promotions Are So Successful

Supermarkets’ collectible promotions featuring seedling kits have been a hit around the world in the last few years. Let’s take a look at the reasons behind this success and two popular seedling kit campaigns: Little Garden and Little Chefs.

12.04.2023 | research

Retail Loyalty Marketing: How to Use Collectibles to Nurture Loyalty

Supermarkets are always on the run for new, innovative loyalty solutions to win over new waves of consumers as well as establish long-term loyalty with their existing ones. What if we say that there’s a simple, yet effective solution that can turn a shopper's daily shopping chores into a playful, engaging experience without sacrificing simplicity and familiarity?

30.03.2023 | research

Gamification in Loyalty Programs: Empowering Customer Experience

Gamification in Loyalty Programs: with a proper understanding of game mechanics and consumer loyalty, gamified loyalty programs can be the new most valuable player in your marketing strategy. Before we show you how to use it, let’s get a close-up look at how gaming and retail loyalty comes together.

16.03.2023 | news

UNGA nominated 4 times for the International Loyalty Awards!

We made it to the finalists stage of the 2023 International Loyalty Awards with four nominations! Three of our campaigns have been recognised as finalists in two categories - Best-Eco Loyalty Initiative and Best Short-Term Loyalty Initiative. Get to know our finalists!

08.02.2023 | campaigns, news

Woolworths Bricks Farm: Bringing the Farm to Australian Households

Discover Woolworths Bricks Farm, the new Bricks collectible campaign landing in Australia to surprise and delight customers whilst promoting local farmers and recycling.

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