11.02.2021 | campaigns, news

Discovery Garden Is Back at Woolworths, This Time It’s Even Better

Discovery Garden is back at Woolworths Australia, only this time with a huge twist: the seedling kits are now bee-attracting. This campaign is a fun way for families to start growing their own little gardens and understand the role that honey bees play in supporting Australia’s food supply through pollination.

02.02.2021 | research

3 Proven Loyalty Program Mechanisms That Work in Grocery Retail

Which types of loyalty campaigns will help you conquer your marketing goals? Let’s go through the characteristics of 3 proven loyalty program mechanisms: instant reward, redemption, and hybrid campaigns.

27.01.2021 | news

Play to Perform: How Games Help Work Better

Play is as beneficial for adults as it is for children. It can help in many situations at work. Discover how our team learned to connect and perform better through play with our partner Right To Play.

25.01.2021 | news

A Year With UNGA: 2020 Report

2020 has been challenging for all of us, but we are happy to share that during this last year, we created no less than half a billion smiles among grocery shopping families. And a lot happened behind the scenes! We tell you all about it in the "2020 - A year with UNGA" report.

20.01.2021 | campaigns, news

Monopoly Junior – Magnit Edition: Our Custom-Made Board Game

Discover Monopoly Junior - Magnit Edition, a board game designed with Hasbro as a customer reward for Magnit redemption campaign in Russia. In this special edition, Magnit's colourful supermarket stands were indeed designed in cardboard pieces, creating a 3D adventure on top of the board.

14.01.2021 | news

UNGA and Right To Play Renew Partnership for a Second Year

We are thrilled to announce the renewal of our partnership with Right To Play, stepping into 2021 with a new yearly contribution that supports Right To Play's programs as well as upcoming novelties to further spread the power of play together.