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Discover all about our lastest supermarket loyalty campaigns and how they brought grocery retailers and families closer together.

Keep updated with the newest trends in loyalty, retail and consumer insights. Stay in the know with our innovations and how they allow kids and families to play to grow!

Wondering what we are up to? Keep an eye on our latest news to learn more about loyalty, retail & consumer insights. Don't miss a thing!

Get smarter with UNGA. Read the most relevant tips and insights shared by our experts and stay in the know.

11.10.2021 | research

Gen Z: A New Influential Generation of Shoppers

G-Z'ers are already seen as core influencers in today’s shopping habits, as they not only are customers themselves but also influence their parent’s shopping behavior. To retain and attract this new generation, retailers must know what drives them.

Bricks | Woolworths

Woolworths Bricks: Redefining Sustainability in Loyalty Programs

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Little Garden | School Kit & New World

School Kit Little Garden League teaching kids how to grow seeds into plants

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11.10.2021 | campaigns

Mi Mini Lidl Brings the Joy of Grocery Shopping Home

Starting September 23rd, families can visit Lidl stores all over Spain to collect miniature versions of their favorite products. Spanish families can bring their groceries, as well as the mini supermarket experience home. The collectible Mi Mini Lidl products open children and families up to play, discovery, and joy!

23.09.2021 | campaigns, news

Skrepishi 3: The Playful Elastic Bands to Collect at Magnit

Magnit has partnered up with Hotel Transylvania by Sony Pictures and UNGA to launch an exciting new campaign for kids and parents all over Russia. The Skrepishi 3 are waiting for them in stores all over the country!

20.09.2021 | campaigns, innovation, news

Building a Sustainable Future with Woolworths Bricks in Australia

Discover Woolworths Bricks, an exciting and sustainable collectible campaign for families in Australia co-created with UNGA.

24.08.2021 | research

How Football Brings Families Closer Together

Football is the world's most popular ball game - and there are many reasons why! Understanding football's potential to connect families across generations enables retailers to embrace the power of football in marketing campaigns and strategy.

18.08.2021 | research

How Nostalgia Marketing Can Boost Your Loyalty Campaign

Nostalgia marketing helps customers associate something they love with a new brand or campaign. As a result, businesses tend to supercharge their popularity or name recognition based on nostalgic feelings. Discover how you can use it to boost your loyalty program by generating powerful emotions, interest and engagement.

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