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Discover all about our lastest supermarket loyalty campaigns and how they brought grocery retailers and families closer together.

Keep updated with the newest trends in loyalty, retail and consumer insights. Stay in the know with our innovations and how they allow kids and families to play to grow!

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12.01.2021

Why Are Board Games So Popular With Families?

Board games hold an important place in consumers' minds. In this article, we dive into the reasons behind the popularity of board games and why they make great customer rewards in retail loyalty campaigns.

28.12.2020 | news

Your 2021 Retail Marketing Calendar and Why You Need It

Your annual marketing plan is what brings you closer to fulfilling your objectives. You need to anticipate and strategize ahead to successfully implement your marketing activities. But from where can you start? Download your 2021 Retail Marketing Calendar now to identify the key retail dates of the year.

22.12.2020 | news

7 Supermarket Loyalty Campaigns You Don’t Want To Miss

It is that time of year again when we look back on the past months and celebrate. And what a year it has been! Are you ready to rewind 2020 with us? Take a look at our selection of supermarket loyalty campaigns that marked this year.

17.12.2020 | research

Retail: What is a supermarket loyalty campaign?

Supermarket loyalty campaign, short-term loyalty program, collectible promotion... In essence, these terms all refer to the same retail marketing concept. Wouter Aalberse, Commercial Director at UNGA, gives a definition of "supermarket loyalty campaign" and offers practical applications for retail marketers.

10.12.2020 | campaigns, news

“Have Fun with Hasbro Games”: A playful winter awaits Russian families at Magnit

The Russian retailer Magnit brings families joy this winter! Discover "Have Fun With Hasbro Games", UNGA's new redemption campaign designed in collaboration with Magnit and Hasbro that rewards customers with five of the most popular board games in the world.

08.12.2020 | campaigns, innovation, news

Checkers Little Garden 2 Promoting Community Empowerment in South Africa

Did you know that we produced Checkers Little Garden 2 locally and put together a team of more than 156 South Africans — mostly women? We tell you all about how the loyalty campaign contributed to community empowerment in South Africa!

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