Play to grow. That’s our philosophy.

We craft toys and smiles. We design loyalty campaigns that enable families to grow.
We believe in the power of play.

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We use the power of play to win.

We design toys and games with which kids can have fun. Educational and valuable experiences that parents enjoy.

We create opportunities for retailers to connect with families. To foster sustainable relationships with their loyal customers of today and tomorrow.

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Reached & played with over


percent of families with kids in 40 countries

Ran over


loyalty campaigns for kids to play to grow across the globe

Crafted over


billion fun toys, plushies, and collectibles… and counting

Selection of clients who play with us

They care about kids and families as much as we do. Together, we turn grocery shopping into a fun and engaging playground for families.

marks & spencer
ahold delhaize

Our kid-inspired loyalty campaigns

We’re licensed to play.

A friendly mouse, a brave superhero, a small blue creature… we grew up with characters who became our best companions. So do our kids. That is why we develop creative IPs and a growing portfolio of licenses—from the world’s best entertainment franchises—that every generation knows and loves.

Disney logo
DreamWorks logo
WB logo

we do

We work, create, and achieve great results.


From concept ideation to manufacturing and digital activation, we design and develop 100% exclusive and bespoke loyalty campaigns. Whether you are an inspiring retailer or an impactful brand, think UNGA to engage with your community of families. Our talented little elves, craftsmen, toy makers, field researchers, trend watchers, and many more, will help you grow.

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our services

homepage_culture (1)

UNGA means
‘to play’

Play inspires us in everything we do – our campaigns, our products, and also our environment and work dynamics. That is how we grow. We unleash our inner child to put smiles on millions and billions of faces all over the world.

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our culture


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