Marvel Super Heroes
We gave kids special powers with super Marvel pencil toppers
Client
PLUS
Country
Netherlands
Year
2014
Ever seen Spider-Man anime-style? We put a Japanese-inspired spin on one of the most popular licenses worldwide: Marvel.
See the
case video
Kids became superheroes
themselves!
Children turned creative and parents got super enthusiastic with these unique toppers.
We turned 10 Marvel Super Heroes into small soft-touch pencil toppers that were cute, colourful, and crazily collectible. Another original twist? We made Captain America a girl, and the kids – and parents – loved it! Although they were pencil toppers, we noticed they ended up on a lot of small fingers – of both boys and girls.
Interested in our licensed concepts or in-house IPs for a family-friendly loyalty campaign?
Play, Grow,
Sustain
We feel responsible for our actions today, and we want a better tomorrow for generations to come. We, therefore, want to help parents raise happy and educated children, all over the world.
We believe that one of the most powerful forms of education is play, so we create playful products that make education and entertainment converge.
Read more about our values
